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Analysis and insights on: The paradoxes of celebrity-driven brands

Analysis and insights on: The rising costs of digital customer acquisition

Analysis and insights on: Building Bulletproof Brands

Analysis and insights on: The reemergence of wholesale

Analysis and insights on: Fast fashion’s dominance and blind spots

Analysis and insights on: Emerging retail experiences  

Why Farfetch needs to build more Off-Whites, not Opening Ceremonies

The uncertain road from a single product to lasting brand

Why invest in Supreme when its secondary market is more valuable?

Can Apple Stores thrive in a post-iPhone world?

The gift and curse of Amazon’s margin mentality

How smaller brands can build on Stop Hate for Profit without risking their business

Kylie Cosmetics and the industry’s quest to decipher its growth

Part V: Putting customers first during a recession: How LEGO, Groupon and Netflix focused on customer’s needs to drive sales

Actors, like brands, rise and fall based on performance

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Loose Threads is a consulting and research firm founded by Richie Siegel in 2017. 

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The Loose Threads Podcast features in-depth conversations leaders across the new consumer economy.

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