Analysis and insights on: The paradoxes of celebrity-driven brands Analysis and insights on: The rising costs of digital customer acquisition Analysis and insights on: Building Bulletproof Brands Analysis and insights on: The reemergence of wholesale Analysis and insights on: Fast fashion’s dominance and blind spots Analysis and insights on: Emerging retail experiences The 2010s were the decade of private labels, not digitally-native brands Glossier Play and the decision to distribute outside of the mothership Kylie Cosmetics, Ulta and the wholesale balancing act Why is Walmart intentionally launching brands outside its ecosystem? Parachute, Casper and the uncertainty of a mattress-driven business Why invest in Supreme when its secondary market is more valuable? From a digitally-native gold rush to an impending bloodbath Kylie Cosmetics and the industry’s quest to decipher its growth Walker & Company’s rebirth and the benefits of humble founders
