Analysis and insights on: The paradoxes of celebrity-driven brands Analysis and insights on: The rising costs of digital customer acquisition Analysis and insights on: Building Bulletproof Brands Analysis and insights on: The reemergence of wholesale Analysis and insights on: Fast fashion’s dominance and blind spots Analysis and insights on: Emerging retail experiences “The product speaks for itself” The uncertain road from a single product to lasting brand Is Groupon the next customer acquisition channel? Kylie Skin and the push to exfoliate her operational foundation Part III: Gaining Momentum During Crisis: How Toyota and FedEx used authentic advertising to drive results Shopify and the search for a POS that isn’t a P.O.S. The internet was supposed to eliminate sales associates. Then it revitalized them. Can Museum of Ice Cream keep its cool or will it melt? Black Friday, Cyber Monday and the tragedy of the commons
