Analysis and insights on: The paradoxes of celebrity-driven brands Analysis and insights on: The rising costs of digital customer acquisition Analysis and insights on: Building Bulletproof Brands Analysis and insights on: The reemergence of wholesale Analysis and insights on: Fast fashion’s dominance and blind spots Analysis and insights on: Emerging retail experiences Companies are staying private and unprofitable for longer. Is Wall Street the answer? Why H&M shouldn’t bury the lead on its print catalog What does private label even mean anymore? Will LVMH’s billion dollar investment in Rimowa ever pay off? The difference between Supreme and Everlane’s long lines Are brands repeating their messages or letting them sink in? Do DNVBs exist anymore? Revisiting the buzzword Harry’s acquisition and the limits of direct-to-consumer independence As copycats proliferate, Allbirds’ quest to find its brand is existential
