Loose Threads Podcast: Pioneering Wholesale in a Direct to Consumer World — with Garrett Leight

On the 10th episode of the Loose Threads Podcast, I talk with Garrett Leight, the founder of his eponymous optical brand. We had an awesome talk about the founding story of Garrett Leight; the path towards building a wholesale-first brand in a direct-to-consumer world; the process behind designing eye-ware; how the optical market has evolved; how the brand approached its initial distribution strategy; how the brand has stayed in tact as its scaled; the role retail plays for a wholesale-first brand; and Garret's predictions on the potential of Snap Spectacles.