Espresso,The Filter

Equinox Media vs. Peloton: Two diverging approaches to brand architecture

Espresso,The Filter

The modern fallacy of trying to “own” a product category

Espresso,The Filter

The 2010s were the decade of private labels, not digitally-native brands

Espresso,The Filter

As copycats proliferate, Allbirds’ quest to find its brand is existential

Espresso,The Filter

Nike’s failed Amazon partnership means it can now double-down on its direct-to-consumer business

Espresso,The Filter

Kylie Inc’s sale to Coty is the bailout both parties wanted but neither needed

Espresso,The Filter

Peloton and the existential need for vertical integration

Espresso,The Filter

Everything that can go wrong with the unrestrained food service at Nordstrom’s NYC flagship store

Espresso,The Filter

What did Untuckit do right that J.Crew did wrong?

Espresso,The Filter

Amazon’s private labels are only responsible for 1% of sales, but for how long?

Espresso,The Filter

Is the risk of Le Tote buying Lord & Taylor worth the reward?

Espresso,The Filter

Rent the Runway needs to own up to its flawed communication strategy

Espresso,The Filter

Kylie Skin, Harry’s and why top multi-brand retailers still have the Midas touch

Espresso,The Filter

Matt Scanlan, brand platforms and the founder-as-a-platform

Espresso,The Filter

#KimOhNo, SKIMS and the ups and downs of Kim’s most ambitious brand

Espresso,The Filter

Can Museum of Ice Cream keep its cool or will it melt?

Espresso,The Filter

Why companies need to own, not rent, their rental infrastructure

Espresso,The Filter

Farfetch, New Guards Group, and the costs and risks of vertical integration  

Espresso,The Filter

The size of Barneys’ stores, not the cost of rent, led to its demise

Espresso,The Filter

Kylie Cosmetics, Kylie Skin and Coty’s shared quest to find their footing

Espresso,The Filter

Kanye, Kylie, Jordan and the complexity of “owning” a celebrity brand  

Espresso,The Filter

Walmart isn’t the savior or the bailout fund that digitally-native brands expected

Espresso,The Filter

From Brandless to worthless with a lot of capital down the drain

Espresso,The Filter

The common forces driving retail and entertainment’s structural shifts

Espresso,The Filter

Is Verishop beating a dead horse?

Espresso,The Filter

Examining The RealReal’s quest to build an authentic and sustainable business

Espresso,The Filter

Instagram’s @shop and the perils of living in its ecosystem

Espresso,The Filter

Kylie Skin and the push to exfoliate her operational foundation

Espresso,The Filter

Can Apple Stores thrive in a post-iPhone world?

Espresso,The Filter

Why H&M shouldn’t bury the lead on its print catalog

Espresso,The Filter

Harry’s acquisition and the limits of direct-to-consumer independence

Espresso,The Filter

Will influencer-driven private labels give Revolve the ammunition it needs?

Espresso,The Filter

Everlane aims to find its footing with a sneaky sneaker launch

Espresso,The Filter

P&G, Harry’s, Billie and the Battle of Blades

Espresso,The Filter

Will LVMH’s billion dollar investment in Rimowa ever pay off?

Espresso,The Filter

Pinterest, Instagram and the quest to own the entire advertising funnel

Espresso,The Filter

Kylie Cosmetics, Ulta and the wholesale balancing act

Espresso,The Filter

Why Related should be louder about its acquisition of Quiet Logistics

Espresso,The Filter

Why is Amazon retreating from third-party retail while expanding its own?

Espresso,The Filter

Can Tesla sell online-only with its hands tied?

Espresso,The Filter

Glossier Play and the decision to distribute outside of the mothership

Espresso,The Filter

Amazon’s pro-consumer tipping point

Espresso,The Filter

KKW Fragrance and the Boomerang Influencer Effect

Espresso,The Filter

Shopify and the search for a POS that isn’t a P.O.S.

Espresso,The Filter

Untuckit, J.Crew, Nike and the risk of chasing Amazon scale

Espresso,The Filter

Parachute, Casper and the uncertainty of a mattress-driven business

Espresso,The Filter

Is Groupon the next customer acquisition channel?

Espresso,The Filter

The RealReal’s reliance on discount-driven messaging and its threat to luxury

Espresso,The Filter

Walker & Company, Facebook, and the resuscitation of the CPG conglomerate

Espresso,The Filter

Are brands repeating their messages or letting them sink in?