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Modern Retail: Birchbox’s latest sweeping layoffs show early digital brands struggling to survive

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Modern Retail: As it transforms into an e-commerce company, Food52 revamps its customer service approach

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Modern Retail: A ‘unicorn hangover’: Casper’s impending IPO is impacting the wider DTC industry

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Modern Retail: ‘It can feel pretty thirsty’: How DTC startups build an email marketing strategy around a limited product selection

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Adweek: P&G’s First Acquisition of 2020 Is a DTC Shaving Brand for Women

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Vogue Business: The evolution of luxury’s digital marketing playbook

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Modern Retail: New sites are helping customers make sense of the DTC landscape

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Modern Retail: With new sampling program, Uniqlo takes page from DTC brands

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Modern Retail: Without first-time customer discounts, DTC brands try to find new ways to collect emails

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Modern Retail: With Scoop, Walmart’s private label strategy begins to shift

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Glossy: Why beauty brands are developing sub-brands

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ModernRetail: To acquire customers more cheaply, DTC brands are partnering up

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Modern Retail: Explainer: From CAC to AOV, what DTC’s hottest buzzwords really mean

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ModernRetail: As DTC brands mature, private equity takes on an increasingly important role

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ModernRetail: SmileDirectClub’s IPO filing highlights promises, pitfalls for DTC health care industry

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Glossy: DTC luggage brand Ametti wants to compete with Away

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ModernRetail: Mattress brand Eight Sleep used a new product launch to cut its ad spend on Facebook in half

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ModernRetail: Retailers turn to podcasts to expand content programming

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ModernRetail: An ‘experience gap’: Brands need performance marketing experts, but struggle to find them

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Glossy: DTC bedding brand Brooklinen is expanding to loungewear

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ModernRetail: ThirdLove says 41% of its customers have signed up for its loyalty program

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ICSC: FaceLift helps digitally native brands open physical stores

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ModernRetail: How fitness equipment startups are plotting the push into physical retail

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Glossy: ‘Guys buy the same thing’: Why men’s clothing-rental services have yet to catch on

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Glossy: How Naadam is subtracting risk from its physical retail expansion

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Digiday Retail Briefing: After successful tests, Bonobos looks to expand ‘try before you buy’ to more stores

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Digiday Retail Briefing: Harry’s and the Purity of DTC

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Digiday: With Harry’s, Edgewell gets a DTC brand with a significant wholesale operation

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Footwear News: Is It a Waste of Money for Retailers to Invest in In-Store Experiences?

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Glossy: ‘Brands are becoming important parts of people’s lives’: Why Gant is making non-fashion movies

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Glossy: ‘The consumer is pushing them’: How fast-fashion brands are responding to sustainability

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Digiday: DTC startups are hiring grown-up retail talent as they mature

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Digiday: As the cashless movement grows, retailers grapple with ethical implications

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Digiday: How Rockets of Awesome will benefit from Foot Locker’s mall stores

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Glossy: What Glossier Play means for Glossier

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Digiday Retail Briefing: How marketers spent the holidays

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Glossy: How Adidas Originals is using fashion week as a launchpad for new collaborations

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Digiday Retail Briefing: As reality catches up to DTC brands, Casper could become a cautionary tale

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Glossy: Emerging slippers brands are betting on the staying power of casual fashion

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Glossy: Men’s shaving brand Bevel expands to skin care

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Digiday: Why bedding brand Buffy isn’t playing by the direct-to-consumer rules

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Digiday: In 2019, hot DTC brands face pressures to prove profitability

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TechCrunch: Dolls Kill is raising up to $15 million for its edgy fashion brand made for ‘misfits’

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