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Amazon has expanded its brick-and-mortar footprint once again with Amazon 4-star, a physical store in New York City that features top-selling, new or trending products on its site. The store highlights products that are "frequently bought together" and "Amazon Exclusives," from electronics and toys to books and kitchen appliances. Many products are accompanied by customer reviews like at Amazon Books, and digital price tags display the average rating, price and Prime savings price (customers can also sign up for Prime in person). But interestingly, unlike cashier-less Amazon Go, sales associates man the checkout at 4-star.

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