Founder’s Filter A weekly analytical piece you can read in five minutes or less from founder Richie Siegel. What did Untuckit do right that J.Crew did wrong? Amazon’s private labels are only responsible for 1% of sales, but for how long? Is the risk of Le Tote buying Lord & Taylor worth the reward? Rent the Runway needs to own up to its flawed communication strategy Kylie Skin, Harry’s and why top multi-brand retailers still have the Midas touch Matt Scanlan, brand platforms and the founder-as-a-platform #KimOhNo, SKIMS and the ups and downs of Kim’s most ambitious brand Can Museum of Ice Cream keep its cool or will it melt? Why companies need to own, not rent, their rental infrastructure
