Website: Comme de Garçons

Instagram: @commedegarcons



Total funding: Unknown

Revenue: $251-$500 million in 2018

Valued: Unknown

Comme des Garçons is one of the few independent luxury labels that has been able to evolve with the culture’s constant change of tastes and artfully push the envelope at the same time. The brand is privately held but operates as a holding company, launching 18 different diffusion labels since founding the business. The company has maintained its high fashion notoriety but reaches wider audiences through commercial brand extensions, unparalleled pop-ups and concept stores.



  • In November, launches, the ecommerce site for its first direct-to-consumer-only label CDG. 
  • In July, CDG becomes Comme des Garçons’ 18th label


  • Fumito Ganryu leaves Comme des Garçons, thus discontinuing the Ganryu label. 
  • Kei Minomiya launches Noir Kei Minomiya, the womenswear line devoted to collections only in black and white, under the Comme des Garçons umbrella. 


  • Comme des Garçons forms the BLACK label. 


  • Introduction of Ganryu, helmed by designer and former pupil of Junya Wantanabe, Fumito Ganryu. 


  • Launches Comme des Garçons Homme Plus Evergreen, an extension of Comme des Garçons Homme Plus. 
  • Junya Wantanabe Comme des Garçons expands to include menswear. 


  • Launches Dover Street Market, the conceptual department store, with her husband Adrian Joffe.
  • The company opens its first “guerilla store”—an early form of the pop-up that existed for only one year in Berlin in order to sell surplus inventory at full price.


  • Junya Wantanabe becomes head designer for Comme des Garçons Homme. 


  • Introduces Comme des Garçons Comme des Garçons, colloquially known as Comme Comme, a line offering simpler, more accessible garments for women. 


  • Junya Wantanabe launches eponymous label under Comme des Garçons, Junya Wantanabe Comme des Garçons, as a womenswear label.  


  • Launches Comme des Garçons SHIRT, a unisex line focused on one garment: the shirt. 


  • Launches Comme des Garçons Homme Deux, Kawakubo’s third menswear line. 
  • Junya Wantanabe becomes head designer for Tricot Comme des Garçons. 



  • Launches menswear line Comme des Garçons Homme Plus. 


  • Launches womenswear line Tricot Comme des Garçons. Initially, Tricot featured knitwear exclusively but has since expanded to include non-knitted garments. 


  • Comme des Garçons adds a menswear line, Homme Comme des Garçons.
  • The first Comme des Garçons boutique opens in Tokyo.


  • Rei Kawakubo launches her debut line, Comme des Garçons, in Tokyo.