Tristan Walker founded Walker & Company (W&C) in 2013 to create a “suite” of brands that would address the needs of people of color with coarse or curly hair. The company’s celebrity investors like Nas, John Legend, and Earvin "Magic" Johnson combined with its education-as-marketing approach helped the company to attract Proctor & Gamble’s attention, resulting in a sale to the conglomerate in 2018.

Loose Threads Knowledge Bases are Wikipedia-like pages that track the founding story, major events and up-to-date financial statistics for leading consumer brands.

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