Press commentary on Food52’s customer service approach. Read the article.

“Publishers are good at publishing, they’re not [historically] good at making products — they have to learn a whole new muscle,” Richie Siegel, founder and lead analyst of Loose Threads, previously told Modern Retail. It’s not enough just for publishers to add products onto the website. Companies like Food52 are finding that they constantly have to figure out ways to get products to customers faster, and improve the buying experience, so they’ll keep coming back.