Buzzfeed Product Labs and the intersection of everything

The most interesting piece of news last week was that Buzzfeed is formally launching a commerce lab. Named Buzzfeed Product Lab, and led by Ben Kaufman, the former founder of Quirky, the goal is to bring the Buzzfeed mentality—and its massive…


Vertical vs horizontal mindsets: the fashion tech horserace

During the most recent Exponent podcast, which was a podcast about podcasts, Ben Thompson made a fascinating point about the current media landscape. He was reminiscing about the focus of current media platforms to organize vertically. Medium,…


Artificial intelligence and fashion: a platform play

Artificial intelligence, often called AI or deep learning, will undoubtedly transform the fashion industry. This transformation will have a few important qualities: 1) AI will be a platform play, not something brands build and launch individually;…


Friction and the future of shopping: finding a sales associate

Tracking down a sales associate in a store is a big pain point. Sometimes they are busy, sometimes they aren't paying attention, and sometimes you're in a dressing room and your options are limited. Some brands, like Rebecca Minkoff, have…


A roundup of fashion tech startups from Y Combinator’s Winter 2016 batch

Y Combinator, the famed Silicon Valley startup incubator, hosted a solid amount of fashion tech startups in its most recent batch. Below is a roundup the eight companies, ranked in terms of their impact on the industry. Plenty to think about here.


Push vs pull: helping customers discover the right products

I used to find a lot of my reading material on Twitter. I followed a bunch of media sites and writers, and as articles popped into my feed, I would read them or save them for later. I liked that this process was both immediate and direct; I felt…


Friction and the future of shopping: brand-specific apps

There are no shortage of ideas about the future of shopping and retail. The industry is spending an immense amount of energy deciding which technologies will power what comes next, from beacons to apps to self checkout to virtual reality. The media…