The Grinds: JCPenney launches Fanatics shop-in-shops, Honest Company raises $200 million, Wish brings the dollar store online, Walmart opens ModCloth stores

JCPenney banks on shop-in-shops, this time with digitally-native sports manufacturer and retailer Fanatics. What happened JCPenney launched Fanatics shop-in-shops in 350 of its locations, and plans to open 300 more by the end of the summer. Each…


The many sides to plus-size: Good American, Reformation and Dia & Co.’s attempts to reach an underserved market

Though the number of brands has mushroomed since the digital boom, the vast majority of new brands are founded in coastal urban areas like New York, San Francisco and Los Angeles. The specificity of their geography and the values and ideas that…