The Grinds: Fenty Beauty outpaces competition, Alibaba moves offline, H&M curbs expansion, Mall landlords fight over tenants, Apparel sales hit all-time low

Fenty Beauty becomes the fastest-growing celebrity cosmetics line To-the-point analysis about one of the five important stories from the week.   What happened Sales for Fenty Beauty, a cosmetics line created by Rihanna, Sephora and…


Dear Sephora: One Thing I Would Do

Normally when you search for a company’s name followed by the word “problem,” you end up with a lot of complaints. But when you run that search for Sephora, the results are mostly about customers who can’t stop spending at your stores.


The Sales Associate and Stylist Report

Retailers are hurting, especially as shoppers buy more products online. But the role the sales associate plays into this receives less attention. As working in retail has developed from a career to a gig economy job, brands, retailers and customers…


The Private Label Report

In the 19th century, merchants in the mail-order and wholesale business introduced their own private-label products. The goal was to provide valuable and cheaper alternatives to premium-priced national brands, who significantly marked up their…


The Mass Market Audience Report

General audiences gravitate towards brands with accessible products that provide wide-ranging value. If the product adds some marginal value—it’s a cheaper alternative or improves the experience—it has a solid chance of succeeding. Thinking of…