PrimeTime: Amazon launched Amazon Advertising, plans to open Amazon Go in New York; J.Crew will sell J.Crew Mercantile on Amazon, Amazon’s smaller vendors are beginning to divert products to other ecommerce platforms

The latest news on everything Amazon   Amazon launched Amazon Advertising, replacing Amazon Marketing Services, though the products and services offered remain the same. The rebrand emerges at a time when Amazon’s advertising business is…


Dear Hollar: One Thing I Would Do

When shoppers surf the Hollar site or app today, they can choose from thousands of products, filling up their carts with items from beauty to snacks, party supplies to toiletries, at an average of $2 to $5 dollars per SKU. Maybe while scrolling…


A Prime misunderstanding: explaining Amazon Prime’s success

Amazon Prime is the greatest and most misunderstood loyalty program ever created. This is a loyalty program with no point system. A loyalty program customers have to pay $99 a year to be a part of. Prime is not predicated on signing up for another…