The Grinds: Goop expands merchandise, Whole Foods raises rates for sellers, L. L. Bean updates return policy, Secondary sneaker market heats up, Macy’s launches new pop-up

Goop expands and diversifies G. Label merchandise, but questions of scalability loom To-the-point analysis about one of the five important stories from the week.   What happened Goop, which launched in 2008 as Gwyneth Paltrow’s…