Loose Threads Membership turned one last Friday and I want to extend a huge thank you to all of our early supporters who have helped get us to this point. As we head into 2019, we’re excited to announce a number of updates and improvements to continue delivering you transformative analysis, insights, and now events defining the consumer economy.

— Richie Siegel, CEO and Lead Analyst

The Short Version

  • We’ve transformed Membership over the past year to be more impactful and insightful for leaders across the consumer economy.
  • In 2019, we’ll introduce Loose Threads Live, our inaugural, invite-only conference.
  • On January 1, 2019, we’re raising prices for Membership, which will allow us to keep improving our offering. These prices will affect new members, monthly members, and existing annual members when they renew in 2019. We have updated our Terms of Services to reflect these upcoming changes.

The Long Version

2018 Recap

We launched Loose Threads Membership just over a year ago, initially focusing on analytical reports, among other benefits. Since then, we’ve radically overhauled the entire offering to include:

In the past year, we’ve published 22 Actionable Reports and two Special Reports: “Fast or Frivolous? How building consumer brands is evolving, accelerating, and evaporating,” and “Shooting Stars: Celebrity-driven brands are reaching the stratosphere. Will they come crashing back to earth?” These reports are accompanied by 11 standalone Playbooks. We’ve also written 47 Filters, examining important developments in the consumer ecosystem every week.

Announcing Loose Threads Live

Heading into 2019, we will continue evolving the Membership offering along with one big addition: Loose Threads Live. Our inaugural, invite-only conference presents a 360-degree view of the consumer economy, putting you in conversation with the leaders defining the next decade and empowering you to evolve your own strategic blueprint.

How to attend:

  • The conference will be free for any of our Members who are renewing for their second year in 2018.
  • Anyone who buys a new Membership from now until the end of 2018 will receive half off their first ticket.
  • As of January 1, 2019, admission to Loose Threads Live will be included in the top three tiers of Membership, with more info below.

We’re very excited about what we can accomplish IRL. More details will follow over the coming months.

2019 Pricing

In order to continue delivering the best work we can, we’re raising the price of all Membership plans. The new prices are outlined below.

  • Annual Members will not see a price increase until they renew their Membership in 2019.
  • Monthly Members will be charged the new rates on their next renewal after January 1, 2019, but can upgrade to an Annual Membership before the end of 2018 to lock in the existing annual rate.

Core

Plus

Team

Premier

$1,995 / year

$5,500 / year

$15,000 / year

$90,000 / year

Users

The number of logins per membership.

1

1

5

10

Reports

New reports every month that get you up to speed on crucial industry developments.

Playbooks

Actionable Playbooks that outline opportunities, questions and frameworks for you to act on.

Loose Threads Espresso 

Your energizing and high-pressure filter for industry news—in context.

Special Reports

Deep dives on the future of the new consumer economy.

Loose Threads Live

Our invite-only conference presents a 360-degree view of the consumer economy

1 ticket
3 tickets
10 tickets

Headquarters Hotline  

A direct line to our team for quick questions and insights.

48 hour response time
24 hour response time
24 hour response time

Personalized Playbooks

Additional briefings with customized insights, opportunities and actions for your business.

Company Conference Call

A monthly conference call tailored exclusively to your needs.

Core

Plus

$155 / month

$455 / month

Users

The number of logins per membership.

1

1

Reports

New reports every month that get you up to speed on crucial industry developments.

Playbooks

Actionable Playbooks that outline opportunities, questions and frameworks for you to act on.

Loose Threads Espresso 

Your energizing and high-pressure filter for industry news—in context.

Special Reports

Deep dives on the future of the new consumer economy.

Loose Threads Live

Our invite-only conference presents a 360-degree view of the consumer economy

Headquarters Hotline  

A direct line to our team for quick questions and insights.

48 hour response time

Personalized Playbooks 

An additional briefing for each report with customized insights for your business.

Company Conference Call

A monthly conference call tailored exclusively to your needs.